Documentation

Maestro, the world’s first centralized marketing management solution, empowers marketers to manage multiple marketing automation instances from one place. This document serves as a guide for defining, creating, and accessing accounts and instances within Maestro.

Lighthouse

Maestro’s branding feature enables users to change the look and feel of any or all Mautic instances. Whether it’s for an agency to white-label Mautic, for a corporate marketer to distinguish between brands, or simply for a customer to see its own logo and colors, it creates a more personalized, branded experience for users.

Documentation
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As of September 2019, all Mautic customers began using the Maestro interface to configure custom domains and sender domains. This applies to customers who actually use Maestro, and those who only use Mautic.

Email Delivery…Why is it Important?
The theory ‘work smarter, not harder’ applies directly to email delivery. As a Marketer you spend much of your time planning, strategizing, creating, testing, editing, re-working, and re-testing.

Documentation

Mautic’s Randomizer feature enables users to randomly select contacts from a pre-defined segment. The primary use case is for marketers who want to send a special offer to a small group of contacts.

Background

Most marketers think of campaigns as being ways to communicate with their contact list. However, campaigns can also be very useful for lead management, marketing operations, and sales enablement.

Documentation
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Personalization is one of the key reasons many of our customers chose Mautic. Our Mailer is Owner feature is one way our customers can make emails feel like 1-1 messages rather than automations.

Assets are pieces of content that you, as a Mautic user, want to make available for your contacts to access. Beyond that, you want to track and report on who is viewing or downloading your assets.

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