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CMO Secrets with Erin Cresta

The SVP of Digital Marketing at Docker shares how to standout with IT buyers, why 'radical honesty' wins, and why there is no bad question when discussing MarTech.

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The SVP of Digital Marketing at Docker shares how to standout with IT buyers, why 'radical honesty' wins, and why there is no bad question w...

See Erin's Secrets

Jess Iandiorio, CMO at Mirakl, highlights the importance of product marketing roles, shares why it's important to avoid 'vanity metrics' in ...

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Fuze's CMO, Brian Kardon, shares how his role as story teller aligns with Fuze's mission, where marketers are making the biggest mistakes, a...

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ScoliSMART - a Mautic customer

ScoliSMART Earns Patient Trust With Mautic

Implementing a mature marketing approach with dynamic forms and segmented nurturing campaigns helped them move on from dead-end direct mail campaigns.

The freshly-minted CMO talks marketing strategy, shares powerful leadership advice, and explains why she's excited to see B2B companies lear...

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Damian talks about the importance of brand awareness, critical factors for a winning marketing team, and his best advice for company rebrand...

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Thinking locally can help large enterprises win globally.

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Rx Marketing Group - a Mautic customer

Mautic Offers the Right Kind of Innovation

Learn how Mautic delivers best-in-class email performance to Rx Marketing Group while reducing their email and automation solution expense by 30%.

See the big themes and quotes that came out of this year's MarTech West conference.

MarTech Yourself Before You Wreck Yourself

Elle talks about PathFactory's recent rebrand, the realities of marketing failures, and her thoughts on ABM (hint: she's not a fan).

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Slooce CEO and SMS expert Behfar Razavi shares some 😮 data on text marketing.

say yes to SMS
Wilson Advertising - a Mautic customer

Wilson Advertising Gains Insights With Mautic

When Wilson Advertising began a search for a foundational marketing platform, they found the strategic fit and partnership they were looking for in Mautic.

The CMO of Rapid7 discusses marketing priorities, the 'most audacious program' she's led, and offers advice to live by.

See Carol's Secrets
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